Can Google Trends Help When Launching a Humanitarian Appeal on Ebola?

Different national development and humanitarian coalitions are currently launching appeals to combat Ebola in West Africa. The Disasters Emergency Committee in the UK recently launched their appeal to gather funds, and others like the Netherlands’ Samenwerkende Hulporganisaties (SHO) might launch an appeal soon as well as those in other countries. As with any appeal, measuring public sentiment and engagement…

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